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SEHA - Sakina for children (creative Direction & visual Identity
Role:
Art Direction, Visual Identity, Campaign Design
Location:
UAE | Abu Dhabi
Date:
February \ 2025
Concept:
The identity is built around soft color palettes, friendly typography, and expressive visual elements that balance clarity with emotional warmth.
Impact:
The project aims to reduce stigma around mental health by creating a visual system that feels safe, relatable, and culturally aligned with families in the UAE.
Out come:
A cohesive Visual system that supports mental health awareness for children, creating a safe and relatable communication language for families across the UAE.
Sakina for Children is a mental health initiative designed to create a safe, calming, and supportive environment for young audiences.
The visual direction reflects emotional comfort, trust, and accessibility, translating complex mental health topics into a language that feels gentle, human, and approachable for children and families.
